How To Get Started in Affiliate Marketing – Step by Step

Getting Started

what is affiliate marketing

Let’s start with – What is Affiliate Marketing?

Simply put, affiliate marketing is when a business pays you (the affiliate) for marketing their products and sending visitors to their site.  When a purchase is made as a result of this process, you (the affiliate) are paid a commission.   Becoming an affiliate is very simple and there are thousands of online merchants offering an affiliate program.  The best part of online affiliate marketing is that it costs very little to start up and has the potential to bring in a lot of money.

There are billions of people searching the internet for products to purchase.  The internet has become the equivalent of walking into your favorite mall .  But, the best part is that you can reach a buyer in your own backyard or several states away.

1.  You must have a website.

Without a website, you cannot earn money online from affiliate marketing or any online business.  Your website is going to be your most valuable asset.  How does this relate to affiliate marketing, you ask?

Well, let’s say for example, you are an expert in dog training but only have time to work on this as a hobby with friends and family.  You would love to share your knowledge with visitors online so you decide to create a site tailored around How to Train Your Husky Puppy.  You then decide you would like to be an affiliate marketer for Amazon because of their wide array of products directly related to your dog training niche.  You sign up for their program, and incorporate their dog/puppy related products on your site.

As the expert, visitors trust your knowledge and will then click on those products sending them to Amazon where they end up purchasing the product, which in turn earns you a commission.   This is a win-win!  You are doing something you love while at the same time offering something of value to your visitor.

Side Note:  Please do not think you must pay someone to create a site for you.  You can create an awesome site that will attract visitors to your business for free.  Go to my “Build A Website” page to learn more about the process or go ahead and get started with the site builder below.  See how easy it really is!


As a matter of fact, do not pay anyone anything until you have a firm understanding of what it is you are doing.  If you are new to the world of online marketing, then let me just say from first hand experience, there is a ton of garbage out there with A LOT of scams.

If someone wants your credit card before you have even had a chance to review the product being offered, run away!!!  You do not need to spend a ton of money and a library full of products to learn this business.  All you need is the right platform, a teachable spirit and a willingness to work hard to obtain your financial freedom.

2.  You must have training and support.

I would say it is almost impossible to be successful in this business without proper training/support and a community of like-minded entrepreneurs who share the same goal, which is to be successful online.

If you are like me, then this venture will be a whole new world with a language all its own.  I can remember many times being stuck along the way with no live support there to help me.  It can be very frustrating and actually led me to give up at one point.  Do not let this happen to you.  Join a community today.


Proper training is also key to your success online.  There are steps that must be followed prior to beginning your business.  The image above is just a snap shot of the training offered within Wealthy Affiliate.

I never truly understood how everything fit together when I first started so many years ago.  I had loads of information but it just wasn’t clicking.  Does this sound familiar?  I felt very lost, which is a very bad place to be.  I ended up quitting and went back to my 9-5 as a result.

No matter what you decide to do, please do yourself a favor and put in the time to educate yourself.  If your end goal is to find freedom with affiliate marketing or simply marketing your specific business online, then it will be more than worth it to invest in yourself by taking the time to do it right the first time.

3.  You must have content on your website.

What do I mean by content?   Content is the equivalent to articles in a newspaper or magazine.  You purchase a newspaper and read through the material in an effort to learn about the latest news, a product, etc.

Your website is the same thing.  The content is what makes your site relevant to the visitor.  Because it takes time to write content, I believe it is important to focus on a topic of interest.

All of us have something of value to offer the world and tapping into that part of you and then writing about it is what makes your content valuable.  I would advise staying away from a topic or niche that has very little interest to you as you may find it difficult to maintain momentum for the long term.

4. You must have traffic.

Traffic online is no different than having traffic to a brick and mortar business. search engine optimization Without traffic, there is no business.  Aside from your website, traffic is going to determine your amount of success online.  There are many ways to target relevant traffic to your site.

Search engines such as Google, Yahoo, and Bing will be ranking your site based on keyword searches being done.  A keyword is simply a word or phrase that is typed into the search bar of a search engine.

In order to grab the attention of any search engine, your site will need to be relevant to those searches as well as offer valuable content.  This takes time and effort.  Do not assume you can throw up a site, write a post and you will instantly receive a ton of traffic.  Unfortunately it does not work that way.

*****You must be committed to learning and applying that knowledge consistently day after day*****

This is the process for becoming an authority on line and what will ultimately catch the attention of visitors as well as search engines.  Remember, online marketing is not a get rich quick scheme!

5.  Be Honest and Care About Your Visitors!

be honest

I place this in the top 5 because being honest and trustworthy is a critical component in any business.

If you are only looking to make a fast buck at any cost and will use deceptive practices to do so, then I am going to say that you should probably avoid getting started with a business on line or any business for that matter.  I have seen this in action over and over in the world of online marketing and it makes me extremely sad.

I believe that most of us still have faith in people even when we probably shouldn’t.  It is very easy to take advantage and some out there hide behind the internet in order to do so.

Building relationships through trust is what matters and will ultimately lead to success.  Just be yourself (authentic) and write about what you know or have experienced in life as that is what is truly valuable.

Once your visitor turns into a customer, you should continue to build that relationship (constantly sending auto emails does not constitute building a relationship) by providing consistent, valuable content.

And, I am going to go so far as to say, maybe even send a personal email once in a while just to say Hi!  Obviously as your email list builds, adding a personal touch does become more and more difficult; however, you get the point, being genuine and showing that you care truly does make a difference and never gets old.

Final Thoughts

So, that is my step-by-step process for getting started with affiliate marketing or any online business.  If you are someone who has given some thought to starting a business on line but felt like the mountain to climb was simply too much to tackle, let me assure you that is simply not the case.

People Are Looking For You!

There is plenty of room on the internet super highway for your passions, knowledge and experiences.  As a matter of fact, there are people out there looking for what you have to offer but will never find it if you do not make the decision to get started.

Are You Ready To Get Started?

Obviously there is so much more to learn and discover along this road.  If you are serious about making your financial dreams a reality with an online business and are ready to take the first step, then please check out my  #1 Recommendation review for all the details.

Learn how to get started and why this is the only place I recommend for anyone who is serious about learning a business online.  Wealthy Affiliate is a place where success happens.   Be a part of it, you have nothing to lose and everything to gain!

Already Decided To Go For It?


zero dollars

I am happy to assist you in any way I can.  Please feel free to leave me a comment or a question below and make it a great day!!!




28 thoughts on “How To Get Started in Affiliate Marketing – Step by Step

  1. Hey Kellie,
    Your post on how to get started in affiliate marketing is so great and helpful. Indeed all who are interested in affiliate marketing surely need a personal website. And you have shown me the best place to build my personal website. I really appreciate this.

    You have also made it clear that affiliate marketers need training to be able to succeed. And I agree with you perfectly, because getting stacked on the way with no one to help you is so horrible. And again, you have shown me where to get such support which I appreciate it so much.

    I will surely join your NO.1 recommended platform so that I can receive the training needed to be successful with me online business and even to be able to get all the traffic I need to be successful.
    Thanks a lot for sharing this great article with me.

  2. I’ve created free websites in the past with Wix, but with WordPress it’s very simple. But if you really want to succeed in affiliate marketing and building your website, you need to take a look at Wealthy Affiliate. The only way in my opinion to be successful is to have training. You need to know about writing content and how to get traffic, but what Wealthy Affiliate teaches you is how to accomplish this for permanent success.

  3. Hi Kelly,

    This is a great starting point for anyone looking to create a successful online. In the past, I tried going at it alone without the knowledge and skills of knowing what to do. I never got decent search results and at the time I was just looking for a quick buck. My content was not very thorough and it cost me big time. Since then, I’ve dedicated myself to help out my visitors and gain personal relationships with them. I encourage them to e-mail myself as much as possible if they need assistance and that extra effort really paid off. I encourage you all to help one another as much as possible. You aren’t going to make a quick buck by writing sloppy content. Take pride in creating a great website with awesome content and your work will be rewarded.

  4. A well presented clean looking website with a wealth of information. You have made a great job of explaining the how to get started online.
    I have used the Jaxxy tool myself and think this is one of the best tools I have found for starting out as an Internet Marketer
    I will check out some of your other tools before I make up my mind which ones I can use. Thanks for the tips.

  5. Hey Kellie,
    I am relatively new to the affiliate marketing world and I can say that these steps are exactly what you need to get started online. So many people will buy a training course or a domain and then never due anything with it. The main thing to focus on is creating useful content for your audience and then getting it in front of them.

  6. Affiliate marketing is one of the easiest ways to make money online. It does require a lot of work but in the end it all will be worth it.

    When having a website, it can help your business to earn a passive income online. This is why I love content marketing or SEO over all of the other methods.

  7. I had no idea about what affiliate marketing meant until I came across your website. You clearly highlight all the advantages. The most beneficial seems to be the low start up cost and the fact that you can bring in a lot of money.

    I also love the idea of being able to reach millions of people from my computer. That is a huge audience! The 5 steps that you provide seem to make sense and the fact that we can try this software for free.Thank you for sharing.

  8. Hi Kellie,

    Really insightful article, especially for beginners looking to get started with affiliate marketing. I like how you presented this: very clear and easy to follow. I appreciate your honest too. The last section, “be honest and care about your visitors” is often overlooked but is so important to running a successful business.

    All the best,


  9. Everyone want freedom and unless we are hook up with 9 to 5 job then we can’t have freedom. That’s the reason I’m attractive to your blog. You really give powerful information and the best part of your article is you explain everything step by step which is very much helpful for beginner. There is tons of fake information out there which making beginner confuse and making them to give up. Thanks for writing this article.

    1. Hi Adeel

      I am happy to hear you found the information useful. This site was created with the beginner in mind. Let me know if you have any additional questions about how to get started in affiliate marketing.

      Good luck to you on your online journey.

  10. Hello there , I agree with the introductory diagram , the process of Affiliate marketing is pretty simple and on top of that they payments are calculated on a percentage of the profits.Not as it happening with MLM companies where complex compensation plans confuse and discourage the participants.

    Yes , without a website , no one can go far , long gone are the seasons when someone was creating an email list , bombarding with ads and getting sales.People to trust you must see a solid proof you are serious.

    SiteRubix … what a platform.When I first built my website I could not believe it was so easy.It took me no more than 3 minutes and I was a newbie.

    Therefore I agree with all your arguments.The most difficult part is creating content in a consistent basis but as you practice things going into shape.

    If you are only promoting products without no additional value no one is going to trust you.Engagement and quality reading will make a huge difference.

    Very well written , a typical example of quality and helpful content.Very good recommendations on WA , the most complete training with enormous support.Further the plethora of information inside the forum is a great resource for learning and inspiration.

    1. Hi Tasos,

      Thank you for your comments, much appreciated.

      Affiliate marketing is a simple process and one that can be very lucrative assuming you put it the time and effort needed to succeed.

      Site Rubix is great and very easy to use. I definitely recommend it when getting started.

      I completely agree with you. I enjoy helping others figure out what it is they are really searching for and then hopefully can lead them in the right direction. I think too many of us have been steered in the wrong direction and so trust is definitely an issue these days. Wealthy Affiliate really does do what it claims to do and that is give you the tools and knowledge to succeed.

      Have a great day!

  11. I’ve always wanted to take up this particular work online option but I never know where to start really. There seems to be so much info online it’s hard to get a grip on a starting point. I like the look of the training you are covering here by the way – are they open to newbies like me?

    1. Hi Chris

      Yes, trying to determine how to get started can be difficult due to all the information available. I can tell you that I have searched and searched and been disappointed in a lot of what I found. Wealthy Affiliate provides you with a starting a point and a step-by-step process of what is needed to get you up and running. It is definitely open to newbies. As a matter of fact, that is who will benefit the most.

      I encourage you to take a look at the information via the free starter membership (see link below), and if you have any questions, please do not hesitate to let me know. I am happy to help.

  12. I have tried so many different business models over the last 25 years. Many of them before we had access to the internet. It’s so inexpensive to get started in affiliate marketing compared to the old days of starting a business.

    I used to joke with people that I was looking for something where I could earn 6 figures while I sat on the beach all day. Little did I know that something like that would come along that made something like that a possibility!

    I will never forget the first time I checked my email and saw that I had earned money while I was sleeping. It was amazing! And you know what? It never gets old!

    If you’re sick of the grind, follow Kellie’s recommendation on this today. You won’t be sorry!

    1. Hi Steve

      Thanks for confirming the truth about Wealthy Affiliate and what life can really be like if we just work at it and never give up!

      Have a great day!

  13. Hi Kellie,
    Great article! I think its important to have such valuable information out there because theres so many scams about (which I have fallen victim to) .

    You explain Wealthy Affiliate very thoroughly, and the process you explained makes all the sense to help people make informed decisions to become a part of the community. I have not yet been a member of Wealthy Affiliate for long, but Im amazed at far I have come.

    Thanks for sharing and all the best 🙂

    1. Hi

      Thank you for commenting and sharing your positive feedback of Wealthy Affiliate.

      Unfortunately too many of us have fallen victim to the scams out there today. I am happy to say that so many people are finally realizing that the only way to have long term success in this business is to learn it!

      Good luck to you and hope to you see you around WA:-).

      Have a great day!

  14. Hi Kellie,

    Just landed on your site. This is a very informative article and fills in so many gaps. Honestly, WA seems like a wonderful opportunity to grow your business and thrive on it.

    I am assuming I would start from the very basics upon registration. But I am aware that websites are using all kinds of code language.

    Would you recommend for a person without any hint of such specialised knowledge?

    1. Hi George,

      Very nice to meet you. Yes, you would start with the basics as the starter membership is geared toward those who are truly new to the business and want to get going with niche selection and building a website. I can honestly say coding knowledge is not required. As a matter of fact, from my personal experience, the coding is something you can opt to learn if you choose to do so but not at all necessary. The training videos are easy to follow and the support within WA will allow you to ask questions if needed. I am always available as well.

      I definitely recommend the starter membership at WA as I believe that will give you the best hands on experience and you can then determine if it works for you.

      The link to get started as a free member is below. Take a look and let me know what you think or if you have any additional questions.

  15. Hello
    Over the last few years cost of living is going up but not salaries so l thought l should start on affiliate marketing but l did not know how,thats how i got to your site.
    Thanks so much,you have explained things so well and i feel ready to give it a try.
    l just hope i will be able to build a website,lm not a very technical person.
    Thanks for showing the step by step on how to start on affiliate marketing, l feel you have given me the tools l need to get started,will send you a link of my site as soon as i create one.
    Cheers Roamy

    1. Hi Roamy

      I am so glad to hear that you found the information useful. Trust me, you do not have to be technical to build a website and see success with your business. There is a ton of support within Wealthy Affiliate should you ever feel lost or overwhelmed. I look forward to hearing from you. If you have any additional questions, please do not hesitate to ask.

      Have a great day!

  16. Hi Kellie,I think you write a great article on the topic of affiliate marketing for beginner. It’s really informative for the begineer on the internet marketting. I agree with your thoughs of the vualable stuff to visitor is very important term on the online marketing becauce we cannot be hard selling to our target clients as we always says we need to helping but not selling, right. I believe this would be taking your time, so we need to take action to build up your business, and keep going, learn more and you would be going further with experiences.
    Besides, your article has a clear concept for the internet marketing even you are writing about wealthy affiliate university. I really like reading your article. Thanks

    1. Hi Lok,

      Thank you for your comments. I completely agree with you. My goal is to inform people who are looking to get started with online marketing. Of course I want to make money, but it is so much more important for me to help people and point them in the right direction.

      It feels good to be able to recommend a program I know others will find true value in. There are so many scams out there….and I do not want any part of that!

  17. Hi Kellie, another great article on online business. We need more of this kind of sites to help people which are interested in building a online business, but not sure where to start. You have a great site here and I hope to see more posts from you. Keep up the good work.

  18. I think you’ve written a really great article for beginners on how to get started with affiliate marketing. Of all the points you’ve mentioned, I think the most important is to have good content. Having dabbled in this industry, I used to think it would be hard to always come up with a new post, but if you find a topic you love, it shouldn’t be too hard at all.

    1. Hi Todd

      I appreciate your comments. Yes, that was the one thing that kept me from really getting started online. I always thought to myself, there is no way I can come up with stuff to write. But, over time, it gets easier and of course, doing something you love is a huge help.

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